Privacy Policy
Privacy Policy - the basics
Effective Date: October 29, 2025
Range Ranch (“we,” “us,” “our”) operates www.rangeranch.com (the “Site”). We sell various goods. This Privacy Policy explains how we collect, use, share, and protect your information.
By using the Site, you agree to this policy and our Terms of Service.
1. Information We Collect
Contact & Account: Name, email, phone, shipping/billing address, username, password
Payment: Card type/last-4, expiration (full card stored only by PCI-compliant processor)
Orders & Transactions: Items, price, order notes, delivery window etc.
Device & Analytics: IP, browser, OS, pages viewed, time spent, UTM tags
Cookies & Trackers: Essential, analytics (Google), ads (Meta, TikTok), functional
Marketing: Email/SMS opt-in, abandoned-cart data
Support: Chat logs, photos of damaged goods
2. How We Collect It
Directly from you: Forms, checkout, account signup, SMS keyword (e.g., “TEXT BEEF to 555-123-4567”)
Automatically: Cookies, pixels, server logs, Wix analytics
Third parties: Payment gateways, shipping carriers, refrigerated logistics partners
3. How We Use It
- Process & ship orders (including cold-chain tracking)
- Send confirmations, tracking, recall alerts
- Improve site & products via analytics
- Send marketing only with consent (email/SMS)
- Comply with tax, food-safety, and fraud laws
4. Cookies & Tracking
Essential: Cart, login – cannot disable
Functional: Size guide, recently viewed – toggle in cookie banner
Analytics: Google Analytics – opt-out via banner
Advertising: Meta Pixel, Google Ads – manage in “Cookie Settings” footer link
**Cookie Banner**: Appears on first visit. Change anytime via footer link “Cookie Preferences”.
5. Sharing Your Data
Wix: Store platform, order data – wix.com/legal/privacy
Stripe / PayPal: Payments – stripe.com/privacy
USPS / UPS / Other Carriers: see carrier policies
Klaviyo / Mailchimp: Email/SMS (opt-in only) – unsubscribe in every message
Google / Meta: Analytics & ads – see cookie section above
Authorities: Legal, tax, recall – only when required
We do NOT sell your data. SMS opt-in data stays with us.
6. Data Security & Retention
Encryption: HTTPS, PCI-DSS payment gateway
Access: 2FA for staff; need-to-know only
Retention:
– Apparel orders: 7 years (tax)
– Food orders: 7 years or longer if recall risk
– Marketing: Deleted on unsubscribe
Breach: We notify you & regulators within 72 hours if required
7. Your Rights & Choices
Access / Export: Account → “Download Data” or email us
Correct: Edit in account or contact support
Delete: “Delete Account” button or email request
Opt-out Marketing: Unsubscribe link / reply STOP
Opt-out Cookies: Cookie banner → “Reject Non-Essential”
CCPA (CA): Footer link “Do Not Sell My Info”
GDPR (EU/UK): Email for portability, objection, restriction
We respond within 30 days (or faster if law demands).
8. SMS & Push Notifications
We send texts only if you opt in (e.g., keyword, checkout checkbox). Message & data rates may apply. Reply STOP to unsubscribe.
9. Children
Site is 18+. We do not knowingly collect data from under 13 (or 16 in some regions). We delete any discovered.
10. International Transfers
Data is processed in the U.S. We use Standard Contractual Clauses for EU/UK transfers.
11. California CCPA Notice
- We do not sell personal information
- See footer link “Your Privacy Choices” for opt-out & requests
12. Changes
Material changes → email + homepage banner. Continued use = acceptance.
13. Contact Us
Range Ranch
Email: support@rangeranch.com

